by Richard Martin

OK, this week I’m going to go out on a limb and be deliberately provocative: I’m going to talk about politics, but as it pertains to strategy, manoeuvre, and readiness.

The more I observe Trump’s behaviour, the more I discern a certain method in his apparently mad approach to politics and communication. Let’s leave aside his policies and decisions, whatever you or I may think of them, and focus purely on the form of his communications and manoeuvres.

I think Trump is demonstrating masterfully the strategy of misdirection. This is purportedly how magicians entrance the audience so they focus on something innocuous while they perform their slight of hand, thus creating convincing and mystifying illusions.

Misdirection is also a fundamental tenet of military strategy and tactics, the aim being to get the enemy to concentrate or watch in a certain area or direction while friendly forces manoeuvre to bring their strength to bear against the opponent’s key weakness or vulnerability.

Consider the following. Trump regularly sows confusion and sends the media and his political opposition onto wild goose chases. Trump may have personality problems, but I can’t believe he’s so maladjusted as to be stupid. In fact, I think his Machiavellian instincts are a result of his intelligence. His tweets are illustrative of how he attempts to manipulate issues by sowing false scents, confusion, and bloviation.

One of the deception tactics used in the Second World War in North Africa, by both sides, was to mimic columns of armoured vehicles by sending trucks to drive around and kick up dust clouds that could be seen rising beyond the horizon. My gut tells me this is what Trump is doing most of the time. What his ultimate aim is, I’m unable to fully discern at the moment, but it may not be completely in line with his public statements. Or not. That’s why his strategy may be having an effect.

It would be wise therefore, for allies and opponents to take his strategies and tactics seriously, if not for their content, at least for their form. They may be hiding something solid or truly substantive behind a facade of obfuscation and subterfuge.

Military tacticians are taught to beware of the easy path over the battlefield. If you’re advancing too easily and quickly, it might be because the enemy is luring you into an ambush.

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“Richard has been instrumental in getting me to draw on my hard-won experience and ideas to turn them into marketable intellectual property and products. His disciplined, systematic approach has already led to several significant accomplishments for me. Whether you’re just starting out as an entrepreneur, or working to get to the next level, Richard can boost your productivity and organizational effectiveness. Be forewarned, though. There is no magic formula, just systematic thinking, disciplined execution, and… Richard Martin.”

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Richard Martin’s Business Readiness Process:

  1. Ensure vigilance through situational awareness.
  2. Do preliminary assessment of tasks and time.
  3. Activate organization or team.
  4. Conduct reconnaissance.
  5. Do detailed situational estimate.
  6. Conduct wargame and decide on optimal course(s) of action.
  7. Perform risk management and contingency planning.
  8. Communicate plan and issue direction.
  9. Build organizational robustness.
  10. Ensure operational continuity.
  11. Lead and control execution.
  12. Assess performance.

Contact me to apply the whole thing–or just a piece, as needed–to improve your strategy, your readiness… and your results!

Did you know that an infantry battalion only needs about 3 to 4 hours of prep and planning time to be battle ready? What are you waiting for to get the same benefits for your outfit?

Why Sunday and What Does “Stand To” Mean?

Sunday? I want you to get my insights and advice first and fast, so you can prepare and up your readiness and results before others even know what’s happening!

And Stand To? It’s the order used in the military to get forces to man the parapets and be in a heightened state of situational awareness and, yes, readiness, so they can face any threat or undertake any mission.

My name is Richard Martin and I’m an expert on applying readiness principles to position companies and leaders to grow and thrive by shaping and exploiting change and opportunity, instead of just passively succumbing to uncertainty and risk.

© 2017 Alcera Consulting Inc. This article may be used for non-commercial use with proper attribution.

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