The military uses the SMESC format for giving clear and authoritative direction.
SMESC stands for: Situation, Mission, Execution, Support, and Command and Signals. I’ve modified it for business and organizational use. Whether you’re giving formal direction or informal guidance, this format can be used as an aide mémoire to frame it. It is also a very useful means of organizing and presenting formal written plans.
SITUATION: Relevant background information for those executing plan
Market information (if relevant)
Competitor information (if relevant)
Company information
Company intent and mission (include vision and strategy if relevant)
Higher intent and mission
Actions of other elements within organization (if relevant)
Other stakeholder information (if relevant)
MISSION: Succinct statement of the purpose and aim of the current operation or project
EXECUTION: Detailed discussion of plan, including tasks and responsibilities
General intent
- Centre of gravity
- Desired end state
- Concept of operations
- Overarching plan
Scheme of manoeuvre
- Main and secondary objectives
- Major and supporting thrusts
- Main effort
- Phases of operation
Task assignments (for subordinate elements or participants)
- Who?
- Doing what?
- With what resources?
Coordinating instructions
- Schedule and milestones
- Progress review
- Performance measurement
- Supporting plans (if any)
SUPPORT AND LOGISTICS
Budget and or financial plan
Travel and logistical matters
Other support arrangements
CONTROL AND COMMUNICATIONS
Key responsibilities
Reporting relationships
Succession plan
Organizational structure (if relevant and necessary – especially for complex projects)
Scheduled meetings and reports
Richard Martin is a consultant, speaker, and executive coach. He brings his military and business leadership and management experience to bear for executives and organizations seeking to exploit change, maximize opportunity, and minimize risk.
© 2014 Richard Martin. Reproduction and quotes are permitted with proper attribution.