Reinforce Success

Posted: April 28, 2010 in Powerful Ideas
Tags: , , , ,

A friend of mine is experiencing success in reaching out to media. Her contrarian message is highly relevant in the current economic climate (she’s an economist) and it is an excellent illustration of the military principle of reinforcing success.

Reinforcing success is the best way to succeed overall. We never know before starting out on a project or undertaking whether and how we will succeed. Just like when you advance against an enemy, you don’t know where the gaps will be, it is better to be open to sudden opportunities and reinforce them, than to butt your head up against the wall, or an enemy strongpoint.

Remember, reinforce success instead of attacking an impregnable defence.

© 2010 Richard Martin

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